Media Literacy - its importance in FCM

For this week, there's a new term in the Media Culture topic.

Media Literacy

What exactly is this thing?
Media literacy basically involve three processes;

• accessing,
• analyzing,
• evaluating,
• and creating messages.

These processes are crucial and encourages people to question about the things that they see, read and watch. Incidentally, through media literacy, messages presented by various media can be analyzed in order to identify other things such as censorship and bias. It can also point out the information that are manipulated or wrongly presented.

But why is media literacy important to us, the Faculty of Creative Multimedia (FCM) students?
The answer is that, through media literacy, we can increase our understanding in several matters regarding mass media. For example;

• Understand how to identify misconceptions in information given.
• Prevent the influence of manipulated information.

That is all I could say for this week's topic. Overall, the term media literacy is important to those that seek to understand mass media.